Catalog design for the co-branded kitchen appliance company Sub-Zero Wolf, half dedicated to Sub-Zero, the food preservation specialist, and half dedicated to Wolf, the cooking specialist. The book structurally combines all the offerings of both custom integration and freestanding product design, with the concept of calling to mind the heritage of the kitchen as both a place of connection and possibility in the home.
Client: Sub-Zero Wolf. Agency: RBMM/The Richards Group.
Each section is introduced with a gatefold technique to expand on the advantages of each brand product line.
A few icons, unique to the brand, developed as a system to highlight the benefits and resources offered throughout.